Description
The insight behind the artwork was to vividly portray the emotions and experiences people go through before asking for a loan.
”easycash” enables customers to obtain an instant loan of up to PKR 15,000 seamlessly, without any documentation, allowing them to repay their loans through flexible terms, without any hidden charges or ambiguity.
This professional campaign titled 'easycash digital loan ' was published in Pakistan in June, 2024. It was created for the brand: easypaisa, by ad agencies: BBDO and Impact BBDO. This Design, Digital, and Print media campaign is related to the Finance industry and contains 1 media asset. It was submitted 11 months ago by Art Director: Taimoor Azam of BBDO.
Credits
Advertising Agency: Impact BBDO, BBDO Pakistan
Art Director: Taimoor Azam
Creative Director: Jawahira Javed
Photographer: Ashna Khan